Oh. Okay then.
There’s an argument to be made that the CBC provides a valuable service to Canadians that justifies its billion-dollar annual cost. Canada is a geographically vast country with many isolated communities, and for many the CBC is the only easily-accessible source of news or entertainment. But surely the value of the content provided by the CBC should be factored into this argument. A strict adherence to journalistic integrity and ethics, and a commitment to always serve the public interest is what distinguishes Canada’s state broadcaster from the fatuous, idol-worshipping propaganda we see in foreign dictatorships, right?
Justin Trudeau recently visited Saskatchewan to promote his carbon tax, and stopped in at a Regina firehall for speeches and a staged photo-op. The local CBC branch was immediately smitten by photos of Justin half-heartedly donning a fireman’s jacket. Fair enough, for the heart wants what it wants. Not content to doodle in their trapper-keepers though (JT + CBC = <3), or maybe limit their Tiger-Beat fawning to an opinion piece, CBC Saskatchewan published a full news story to keep Canadians informed that “things got … steamy — at least on Twitter.”
What’s slightly more embarrassing than the idea that this ‘news’ article was even considered in the first place is how far the author had to search to find corroborating opinions on Twitter to validate their premise. Without someone, somewhere, making a comment about Trudeau’s looks, the author wouldn’t be able to call this mash note ‘journalism’, and so they scoured Twitter’s feed just long enough to find sufficient evidence to adhere to CBC’s double sourcing guidelines. 3 accounts with about 1200 followers apiece, (only one of which it would appear actually belongs to a Canadian) represent ‘Social Media’ in the author’s opinion.
Thank you CBC. It’s good to know that you have Canadian’s backs when it comes to reporting on events that shape our lives in turbulent times.
Questioning the source of news stories is always a healthy practice, a beneficial cynicism we develop through years of experience. We understand that news programs aren’t produced by Samaritans with hearts of gold, but usually by corporations, for financial gain. That story at the top of the Camel Cigarettes News Hour, revealing that 9 out of 10 doctors recommend Camels Cigarettes for their smooth flavour and low tar probably isn’t Pulitzer material, and we’d be silly to think otherwise. Ulterior motives abound and should be scrutinized.
In Canada, one of our largest news organizations, the CBC, is funded not by a private corporation but largely by the government. That doesn’t make their motives any less deserving of scrutiny though. Even though an entity says it has your best interests at heart, it may not be telling the whole truth.
Consider the apparently pressing issue of incompetent financial investors. CBC raised the alarm in February that many bank employees, paid to give financial advice to customers, might bad at their jobs. Hidden cameras and flashy stacks of cash (and non-sequitur b-roll footage of babies on rocking horses) were deployed because that’s what news-y shows do, and otherwise the viewer might not believe that people might be bad at their jobs. The CBC introduced a dramatic problem that threatens the elderly, single mothers, and even you! But what can stop this villainous evil? Won’t somebody please think of the children?
CBC then escalated the story in April, with concealed-identity interviews showcasing dark silhouettes and blurred faces dropping bombshells such as ‘Banks like profits’. With its foot in the door, the CBC ramped up its sales pitch. The only sure-fire, fast-acting, guaranteed effective cure to the scourge of financial investors? “Calling on the industry’s regulators across the country to implement something called a statutory best interest standard.”
Lest anyone think this was the CBC’s idea, they quickly published a follow-up news item citing polls that crow “89 per cent want the titles used by people selling financial investments to be regulated“! “It’s time for governments to stop discussing, debating and delaying, and start taking concrete action.” All the cool kids want regulations! You should too! Your friends and neighbours are doing it. You don’t want to be the last person on your block to demand government regulation, do you?
In short, a state-run media has gone out of its way to find a problem that not many people cared about, scare its viewers, and insist that it alone holds the solution, government regulation! What is the price of this miracle cure it’s selling? More laws, greater influence over the private sector, committees, studies, reports, debates, and new positions to oversee the whole works, employing government workers for centuries to come. All to fix a problem that could be addressed with Yelp reviews.
Private corporations are flawed, but at least we’ve developed a healthy skepticism for their tricks. Government has become so ubiquitous that we have a blindspot to the power we’ve granted it to feed us news, and the conflicts of interest that can create.